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WORK

What this looks like when it's done.

The work is never really done. But you end up spending your time on the higher value, invigorating parts of it, which is usually the reason you started in the first place.

BEFORE

A lakeside resort with cabins, a campground and a grille, run by an owner who knew the place inside out. Every booking came by phone or email. The calendar was manual, the files were paper, and a guest couldn't book at eleven at night, which is when most people decide to.

Nothing was broken exactly. It all just ran through one person, and that person was running out of hours.

WHAT THE DIAGNOSTIC FOUND

Not a list of problems, an order. The booking path was losing the most money and cost the least to fix, so it went first. The numbers were invisible, so they went second. Revenue only made sense after both.

Two months.

First meeting to a live booking system, a new website and AI running inside the day to day. Several sprints, back to back, in the quiet season.

WHAT GOT BUILT
01

A real reservation system, guests booking themselves, direct through Birken's own site.

02

A full brand and 58 asset logo suite, then a new site with the domain migrated without losing the search history.

03

Accounting migrated, restaurant point of sale in, the systems talking to each other.

04

A retreat package built from scratch, and a wedding pipeline now booking into 2027.

05

AI built into the day to day, not bolted on as a demo.

AFTER
BEFORE AFTER
No online bookings at all 90% of bookings online, mostly direct
A manual calendar A real reservation system
Paper files An organised Google Workspace
Everything done by hand AI built into the day to day
No brand assets A design system producing their own

The engagement is paused at the owner's request while she works through the next stage of the business. Everything above is live.

TRACK RECORD

Where the rest comes from.

Four years running Community Futures Howe Sound.

Regional small business lending and advisory across the Sea-to-Sky. We funded over 50 entrepreneurs and went through the financials and models of over 500 businesses, deciding in each case whether they'd make it. Heavily tourism, hospitality, outdoor and events.

A Vancouver craft brewery, through COVID.

Finance and general manager. Payroll, cash flow, procurement, liquor board reporting, staff. When COVID hit I opened new revenue streams and kept it trading.

An outdoor industry non-profit we built from scratch.

We set it up, wrote the grants, opened an innovation centre. Over $1M in grant funding won, $800,000 of it for the centre itself.

A wildfire resilience company.

Built the commercial and government side. Procurement pathways, funding alignment, and a lead pipeline.

A growing operator chasing grant money.

A full funding search and a playbook they work through as windows open.

IN THEIR WORDS From business owners I've worked with across the Sea-to-Sky.

"Kieran remained calm, professional, patient and grounded through an extremely stressful and complex situation. He was firm where needed, supportive where possible. That combination is rare."

Business owner, during a business sale

"Incredibly approachable, knowledgeable, and genuinely invested in helping us build both stability and momentum."

Founder, Sea-to-Sky

"Instrumental in me purchasing and running my first business in the Sea to Sky."

Owner, Reactive Media